Floral Creations by Dawn Offers Fresh Flowers and a Fresh Start for Decor and Organization
For Dawn Acklin, the owner of Floral Creations by Dawn in Titusville, it was a childhood dream to own a flower shop.
“Before I opened the store, I did a lot of silk work, decorating model homes and attending home shows,” she says. “But when I was a little girl, a family friend was a florist and we would help her during the holidays. It was always something I wanted to do — to add warmth to homes and help people decorate.” And for two decades now, she has spread that love of beauty throughout Brevard county. Floral Creations by Dawn is celebrating its 20-year anniversary in 2019.
The shop’s beautiful fresh flowers are a cornerstone of the business, but Floral Creations by Dawn has also provided holiday decorating services for the past 17 years to individual households as well as major local businesses and organizations, including Parrish Medical Center. And outside of the holiday season, Floral Creations by Dawn helps homeowners and businesses dive into organizing their homes or offices as well. “Many decorators can make a space beautiful, and I do,” Acklin explains. “But I aim to make a space supremely functional as well. It’s great to have gorgeous surroundings to look at, but you need to be able to live and work there as well.”
As a small business owner, work is a passion for Acklin, who credits the Titusville Chamber of Commerce for helping facilitate the growth of Floral Creations by Dawn. “Being a member of the chamber is so helpful for connecting with other businesses and community members, getting the word out about your work and earning recommendations,” she says. “And so much of our world is now driven by an online presence, so being a part of their site, in addition to having our own webpage, is a great way to drive traffic and boost our exposure.”
It doesn’t stop online, either. “The Titusville Chamber of Commerce has done a great job at organizing community events and bringing people from all different stages of life together to enjoy our town,” she says. “It’s a wonderful way to showcase local businesses and what they have to offer their neighbors.”