Better Brand Awareness
Brand awareness refers to the extent to which people are able to recognize and remember your brand, and it is an indispensable aspect of your marketing campaign.
Category
Brand awareness refers to the extent to which people are able to recognize and remember your brand, and it is an indispensable aspect of your marketing campaign.
Best Practice | Content That Connects | SCB Marketing | Cherise Czaban
As the way in which people absorb and process information changes, the ways in which we build effective marketing strategies must change as well. While utilizing only a single medium may yield some results, taking advantage of the power of…
By: Steven Hicks The Space Coast Office of Tourism is in the midst of a highly successful social marketing campaign. SpaceCoast Business wrote about the campaign last year as it began, so we thought it was time to check in…
Hi-Tech Business Needs Hi-Touch PR/Marketing Have you heard the booms lately? No, not the sonic booms of Space X rockets returning to land at Kennedy Space Center, though they’re a great sound and signal incredible advances in spaceflight. I’m talking…
By Shawna Serig Kelcsh In the years immediately before and after her birth, women’s rights were challenging and transforming our culture. The signs of the times were plastered onto slogans (You’ve Come A Long Way, Baby) and played out in…
Keeping Your Profile and Network ‘In Shape’ BY [Ashley Cisneros Mejia] With more than 350 million users and a new one joining every two seconds, LinkedIn offers a wealth of business benefits you simply can’t miss. It’s the perfect social…
So Near And Yet So Far The recent thawing of relations between the U.S. and Cuban governments and President Barack Obama’s ground-breaking visit to Havana in March this year have led to speculation that throngs of American tourists will soon…
Develop Clear And Measureable Objectives There are many reasons that companies typically waste as much as 40{099636d13cf70efd8d812c6f6a5a855fb6f8f27f35bea282d2df1d5ae896e2c2} of their exhibit and trade show investment. But the most common cause is a tactical approach that fails to define clear objectives. Statistics…
The Business Acceleration Summit is gearing up for a two-day event from June 22-23 at the Oceanfront Crown Plaza in Indialantic, Florida. The event will consist of panel discussions, a gourmet dinner and more. Earnest Chu, Berny Dohrmann, Shannon Gronich-Burnett…